How We Use AI
Where we use AI, and where we don’t
A plain-language summary of our policy, so your legal, security and procurement teams know what happens to your content.
| Content | Our recommended approach | Who decides |
|---|---|---|
| Internal documents, knowledge bases, eLearning text | AI-assisted, then full post-editing by a specialist linguist | You, per project |
| Websites, software and apps, technical, financial and corporate documents, subtitles | Human-led; AI assistance only with your approval | You, per project |
| Transcription | Speech-to-text with a linguist reviewing and correcting the transcript, or fully human transcription | You, per project |
| Desktop publishing (DTP) | Layouts rebuilt by our DTP team; AI-assisted checks only with your approval | You, per project |
| Legal, medical, patents | Human-led translation | You, by written request only |
| Marketing, transcreation, games | Human-led translation or transcreation | You, by written request only |
| Arabic voice-over, dubbing, interpreting | Human-led services | Not applicable: no AI is used |
What happens to your content
- Your AI choice is recorded in writing at the start of each project
- We sign your company’s NDA
- We delete files on request
- Your translation memory belongs to you
- When we use AI, client content is processed only through business AI services whose terms prohibit using it to train AI models
- We never put client content into free consumer AI tools